[...]AMD has shown enough of Ryzen to make it an exciting product. For the last five or so years, Intel has remained unchallenged in just about every segment of the PC market, and improvements over time have slowed to a crawl. Its latest chip, the Kaby Lake i7-7700K is an incredibly marginal upgrade over its Skylake predecessor. Even a six-year-old Sandy Bridge i7-2600K can still hold its own when overclocked.
Ryzen might just be the kick in the butt that the market needs—and thus, AMD is now working as hard as possible to convince the sceptical masses that Ryzen is more than just a tech demo, that Ryzen is a real product that will be on shelves before the end of March 2017.
There's plenty room for doubt here: AMD has a history of over-promising and under-delivering (Bulldozer anyone), and AMD was in full control of every demo they showed at CES.
But still: even if they don't fully deliver, it seems like they'll land close to Intel's current line and might finally seduce me into upgrading my 5 year old I2500K.