DVD software suggestions

I took a quick stroll through sourceforge but it looks like free DVD player software is lacking for the Windows platform. I just re-installed Windows last night and realized I nuked my only copy of Cyberlink so now I need some sort of DVD player. Oh yeah, and Windows Media Player 9 won't update to 10 (or more) thanks to some stupidity with the ActiveX controls in Windows Update (and yes I have all genuine Windows blah blah).

So.... I don't mind paying a bit for something that's a dedicated software DVD player for my comp. Any suggestions by you guys before I shell out?

Another vote for VLC.

Media Player Classic is a nice one too.

Edit, I see the first link given by recluse is for media player classic. So nevermind.