Sony Patents Coalition Catchphrase

It's been revealed today that Sony has patented the phrase 'Shock and Awe' for an upcoming game presumably based on the current conflict. I argue in today's Daily Elysium that they've jumped the gun and crossed the line of ethical practice. Am I being overly sensitive, or is this offensive?

Uh, I might have missed this in the article, but what the heck is the game going to be about? And it seems interesting that the high-altitude bombing of ""Shock and Awe"" failed where the rapid ground assualt and close-air support worked.

"Rat Boy" wrote:

Uh, I might have missed this in the article, but what the heck is the game going to be about? And it seems interesting that the high-altitude bombing of ""Shock and Awe"" failed where the rapid ground assualt and close-air support worked.

The ""Shock and the Awe"" did work.

What type of game? Most likely a FPS where you fight in IRaq.:)

They won''t stock it in Europe? That''s funny.

"Ulairi" wrote:

The ""Shock and the Awe"" did work.

Using massive aerial bombardments in and around cities to force a surrender failed. What did work was targeting Iraqi troops and their support system. If the latter is ""Shock and Awe,"" it''s nothing new. That tactic has been around since World War I.

They won''t stock it in Europe? That''s funny.

That''s because the first couple of levels involve trying to assasinate the French delegate to the UN for failing to support war under resolution 1441!

It is a bit shocking, but I don''t think it is something new... lately, companies jump on anything that would give them a competitive edge, and considering that this is a recent event and is known the world, Sony thought it might be able to cash in. They would be out of their mind if they didn''t. I mean look at it all the Military Sims, are selling left and right. My friend throws a two day CnC LAN Party on weekends cense this war started. The only thing Sony did is jump the train ahead of time... but it would of happened sooner or latter.

C''mon kegboy, 95% of us Europeans would love to do that anyway 8)

VE now says that Battlefront.com, the makers of the Combat Mission series, has licensed the name ""Operation Iraqi Freedom.""

Wouldn''t be the first time. I seem to recall there being an ""Operation Anaconda"" add-on to the Delta Force series being talked about a while back.

Edit: And is it just me or are the VE forums having a little more fun with it than we are?

Careful with that, the VE forums can cause severe brain damage.

Apparently, according to Evil''s, it''s to be a online PS2 title. Not only does this sound like cheap commericialism at it''s worst, it also looks like another BF1942 clone.

You know, the cited article got it right that Sony ""trademarked"" the phrase ""shock and awe"" for use in computer and video games. However, in your write-up you use the terms ""patent"" and ""copyright"" as if they were synonymous with trademark. In fact, p[atents and copyrights are entirely different concepts than trademark. You patent ideas, copyright the expression of ideas, and trademark names and phrases.

Trademark is by far the narrowest form of protection, as you must specify a particular use for the trademarked phrase. The only use of ""shock and awe"" which Sony is trademarking is use in the context of computer and video games.
Which is still pretty lame, but not quite as lame as you might have feared.

Thank you very much, Andyhat. You''re quite right about the distinctions, though I don''t think I was quite aware how specific they were. I''ve altered the article to match, and perhaps more accurately reflect the situation. I''ll try to be more careful in the future.

Wow first post from Andyhat and he changes the way an article on the front page is worded. Now that''s power!

I know, Gaald. He kind of scared me with that!

"Gaald" wrote:

Wow first post from Andyhat and he changes the way an article on the front page is worded. Now that''s power!

Anyone who comes in here with their first post to correct something by using law language, would have my attention, too.

If we never see him/her again, fear the worse!

Damn lawyers, love to hate ''em, but always have to have one as a good friend.

Taken off of GameSpy daily:
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Sony Blasts SCEA on Shock and Awe
Prophet | 8:05 | Console

Sony Computer Entertainment has issued a statement concerning its US division (Sony Computer Entertainment America) filing for a trademark application for the term ""Shock and Awe"". Bowing to criticism in the press and public, Sony blasted its own division saying that it was trying ""to capitalize on the tragic events surrounding Iraq"" and that SCEA''s actions were ""an exercise of regrettable bad judgment."" In closing, Sony Computer Entertainment said that SCEA will withdraw the application and the company will ""heighten awareness throughout the Sony Group"" to avoid controversy in the future.
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(by the way, we never have seen AndyHat come back, have we?)

I think he linked here from another site, and rightfully clarified my comments. A lot of people come here briefly and don''t stay. I don''t understand it, but it does happen.