GWJ Conference Call Episode 282

Conference Call
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Show credits

Music credits: 

Intro/Outtro Music - Ian Dorsch, Willowtree Audioworks

blink - (b-sides) - workbench-music.com - 0:28:58

backup - (b-sides) - workbench-music.com - 0:50:15

Comments

Sonicator wrote:
Bottle wrote:

Looks like your predictions were correct, guys. Lombardi says the "steam box" was just an internal build.

http://kotaku.com/5891697/shooting-d...

Uh-oh. I'm pretty sure that one of their predictions being right is a herald of the end-times. :-)

Well, it is 2012 after all.

Next thing you know those lunatics who are trying to breed a pure red cow will finally pull it off.

I enjoyed the discussion about rumors in the games industry. It's amazing how much PR and Marketing try to control the flow of information in big, corporate studios. I suppose it's instinctual - as long as you control the information, it's harder for the community and press to criticize your decisions. But smaller devs (and even confidant, larger studios) can have a great impact when speaking candidly and openly, building a rapport with the community instead of just issuing press releases. It certainly helps to create the image of genuine, invested developers engaging with the community as peers.

Bit of a tangent, but it's also interesting to hear how much marketing departments take credit if a game sells well. As if the merit of the game had no impact.

Polliwog wrote:

Bit of a tangent, but it's also interesting to hear how much marketing departments take credit if a game sells well. As if the merit of the game had no impact. ;)

Cyni-smythe says they're right.

Polliwog wrote:

I enjoyed the discussion about rumors in the games industry. It's amazing how much PR and Marketing try to control the flow of information in big, corporate studios. I suppose it's instinctual - as long as you control the information, it's harder for the community and press to criticize your decisions. But smaller devs (and even confidant, larger studios) can have a great impact when speaking candidly and openly, building a rapport with the community instead of just issuing press releases. It certainly helps to create the image of genuine, invested developers engaging with the community as peers.

I agree, and would only add that the part I bolded is still PR, it's just PR done well. The examples cited in the podcast are examples of PR/marketing done poorly.