NVIDIA is slowly going senile
You can just tell when a company is getting put out to pasture. They start rambling, talking about the good old days when the stockholders were generally happy and cheerful, not the bitter sarcastic office-furniture stealing bunch they have become. They tend to wander around their house, looking for thier dog that died two decades ago, and they swear Eisenhower is still president. Or they could just be doing things like this.
Read on...Lets talk about the first. It should be pretty obvious at this point that NVIDIA has fallen behind in the latest generation of graphics cards, when they have to cheat on benchmarks to be considered faster. However, this time was pretty bad. It's not like NVIDIA hasn't cheated on benchmarks before, but usually these things get glossed over, because the NVIDIA card still beats everything else hands down. This time in every other test the Radeon kept up with the NVIDIA card, according to ExtremeTech. This is pretty bad in and of itself, but the next bit is the nail in the coffin.
The MIT students wrote a wrapper around the custom NVIDIA OpenGL extensions used in the demo, which incurs overhead, and then proceded to run the NVIDIA demo on a Radeon 9800 pro. Then Radeon not only ran the demo faster, but with better image quality, thoroughly humiliating the Geforce and possibly it's mother.
If I were NVIDIA, I would threaten to cut the guy who writes the demos out of the will.