New Microsoft/Seinfeld commercial

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Fedaykin98's picture
Location: Houston, TX

It's totally incomprehensible.

I've got no idea what the hell I was supposed to take away from that. Supposedly Microsoft is just trying to revamp their brand? The only thing I can think right now is that it's a commercial about nothing.

Quote:

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TempestBlayze's picture
Location: Brooklyn, NY

I saw it during the Giant game last night and it made absolutely no sense. I really wanted it to be funny but it just failed.

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oldmanscene24's picture
Location: Watauga, TX

I saw it too. I thought it might be another Seinfeld American Express commercial when they started talking about Gates' shoe store reward card. I really don't know what they were going for.

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TheGameguru's picture
Location: Cinemaction!

I liked it.. I sorta got the direction they were going.. I would not be surprised if the campaign was solely aimed to get Microsoft back into the public conscious as a company thats more than just "windows".

Believe it or not.. more than a few people don't even realize that Microsoft makes the Xbox.

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Staats's picture
Location: Minnesota

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Vrikk's picture
Location: Mauling you at the doorstep.

I saw it last night as my poor NFL team got decimated. I thought it was funny and nonsensical, but that's what Seinfeld was always about. I'll agree that it didn't make a lot of sense, though.

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Irongut's picture

Microsoft and Seinfeld should create their own version of the PC/Apple combo commercials. Just, Instead of the weak and ever retreating pc guy, put Neuman in there... he'd show that young whippersnapper!

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t0W's picture
Location: Ottawa, Ontario, Canada

I'm hungry I think I'll eat an apple. (not really, ofc I'm goin for cake) Still though, that was really freaking horrible.

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Quintin_Stone's picture
Location: Cary, NC

Fedaykin98 wrote:

Good lord, I wouldn't have expected brilliance like that from that nemeslut Quintin Stone!

wordsmythe wrote:
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Location: Edinburgh

Maybe now that Bill's no longer working day-to-day at Microsoft, he just feels like starring in bizarre adverts for the hell of it. If I was a multi-billionaire, I would do TV ads where I talk gibberish just to confuse people too.

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Rat Boy's picture
Location: Hitting. It.

And what's the deal with the recycling bin? It's not like after you empty it your files actually get recycled.

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MyBrainHz's picture
Location: Gigging Them

I very rarely fail my saving throw vs. TV commercial awareness so I had to go to Youtube.

Wow, I don't know what the product is, who it's for, or why I should buy it. Color me befuddled.

At least Jerry Seinfeld got paid $LOTSOFDOLLARS, I guess. Right?

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wordsmythe's picture
Location: I turn once more to those who/ sneer at this my city, and I give them back the sneer...

I think it's hilarious.

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Gaald's picture
Location: Just this side of crazy

I liked it. They got their brand across and it wasn't all up your in face. Just a funny commercial about nothing. Well done.

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MikeMac's picture
Location: London, Ontario

Caught this as I was skipping through commercials. Fortunately a skip landed on Bill's face as I'd have kept going if it was Jerry.

I think it's amusing and fits with Seinfeld's "nothing" comedy. Certainly it has people taking notice, which is kind of the point.

It will be interesting to see what else they do as this is supposed to be the counterpoint to Mac vs PC - so far it's not even close in my book and I'm not an Apple guy.

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McChuck's picture
Location: Where The Line is a dot.

Who are the ad wizards that came up with this one?

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Location: Racine, WI

McChuck wrote:
Who are the ad wizards that came up with this one?

"Sorry! The correct answer is "Clap On, Clap Off? I'm watching TV - everytime someone gets a round of applause, my garage door goes up and down!"

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MyBrainHz's picture
Location: Gigging Them

Penny Arcade weighs in (NSFW language):

http://www.penny-arcade.com/comic/2008/9/15/

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Quintin_Stone's picture
Location: Cary, NC

There's a new one out now, ends with Bill doing the robot in the middle of the street.

Fedaykin98 wrote:

Good lord, I wouldn't have expected brilliance like that from that nemeslut Quintin Stone!

wordsmythe wrote:
I know I'm not terribly cool

The Musk is strong with this one
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Badferret's picture
Location: In the shadows of Cold Mountain.

I like em, guess its to much to ask for a Kramer cameo?

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Switchbreak's picture
Location: The Blasted Heath

Badferret wrote:
I like em, guess its to much to ask for a Kramer cameo?

Maybe if they do a lynching themed one.

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Ulairi's picture

I like them. They are "brand ads" and not even, really apart of the ad campaign they are doing for vista which hits AFTER these air.

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HaciendaSquish's picture
Location: Denver, Colorado

Switchbreak wrote:
Badferret wrote:
I like em, guess its to much to ask for a Kramer cameo?

Maybe if they do a lynching themed one.

Ouch. But ha.

This commercial reminds me of Comedy Central's "Night Of Too Many Stars" in, I believe, 2006. It was a benefit for Autism or something, and the gimmick was that they had soo many stars that some of them would have to be bumped. Jerry Seinfeld was one of the stars who made it on stage, though he probably shouldn't have. He came on and started doing - no joke - "What's the deal with cell phones?"

I'd like to reiterate that this was in 2006.

He'd say things like "The manual...I can't even get through the manual..." then pause for laughter, and be met with silence.

The reason I bring it up is because then, as now, I could not stop laughing. It was hilarious, but for all the wrong reasons.

...Incidentally, didn't he always have a Mac on the show?

01011001 01101111 01110101 00100111 01110010 01100101 00100000 01110011 01110101 01100011 01101000 00100000 01100001 00100000 01101110 01100101 01110010 01100100 00101110

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Mystic Violet's picture
Location: San Diego, CA

McChuck wrote:
Who are these people?

Fixed.

I heard Seinfeld say that they were trying to connect to real people. I just wish I knew what they were selling.

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Location: Southwest MI

I dunno -- they seem more refreshing than "oh boy what's hip trendy nerdy guy going to say to fat nerdy guy about his stupid computer this time" Apple line.

But that could be due to the stonewashed look and feel the Apple commercials have after years of use.

[edit] for typos.

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TheGameguru's picture
Location: Cinemaction!

Mystic Violet wrote:
McChuck wrote:
Who are these people?

Fixed.

I heard Seinfeld say that they were trying to connect to real people. I just wish I knew what they were selling.

Nothing.. thats the point.. Microsoft has never really had a "brand" that had anything positive associated with it. My guess is that they are trying to build on some of the good will Bill Gates has...build him into the "spokesperson" for Microsoft. Humanize the company in a way. From what I can tell early on.. its working a bit.. in that its got people talking.

Aint nothing new about the world order..it's been playing since the day they put George Washington on a quarter

85's face the truth you're too dumb.

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TheWalt's picture
Location: This side of nowhere...

The second one was a huge improvement over the first one.

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Irongut wrote:
We should all paws a moment to reflect on this horrible act.
What an unbearably bad attempt at a pun.

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Mr.Green's picture
Location: French Canada

MyBrainHz wrote:
Penny Arcade weighs in (NSFW language):

http://www.penny-arcade.com/comic/2008/9/15/

Which is usually how I feel after reading their comics.

But it's okay. I don't mind being whatthef*cked.

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SommerMatt's picture
Location: Racine, WI

Mr.Green wrote:
MyBrainHz wrote:
Penny Arcade weighs in (NSFW language):

http://www.penny-arcade.com/comic/2008/9/15/

Which is usually how I feel after reading their comics.

There you go... all Microsoft needs to do is post a blog explaining why the commercials are funny.

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OG_slinger's picture

SommerMatt wrote:
McChuck wrote:
Who are the ad wizards that came up with this one?

"Sorry! The correct answer is "Clap On, Clap Off? I'm watching TV - everytime someone gets a round of applause, my garage door goes up and down!"

Wow. Bustin' out the SNL quotes from, what, 92/93? Who are you people? I mean I really want to know!

In all seriousness, they're the same ad wizards that came up with the creepy-like-he's-going-to-abduct-you-and-wear-your-skin-like-a-new-dress Burger King King and the Sprocket's ohne die Affe VeeDub guy.

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SommerMatt's picture
Location: Racine, WI

OG_slinger wrote:
SommerMatt wrote:
McChuck wrote:
Who are the ad wizards that came up with this one?

"Sorry! The correct answer is "Clap On, Clap Off? I'm watching TV - everytime someone gets a round of applause, my garage door goes up and down!"

Wow. Bustin' out the SNL quotes from, what, 92/93? Who are you people? I mean I really want to know!

In all seriousness, they're the same ad wizards that came up with the creepy-like-he's-going-to-abduct-you-and-wear-your-skin-like-a-new-dress Burger King King and the Sprocket's ohne die Affe VeeDub guy.

To be fair, I had to google may part. The original quote sounded so familiar I knew I'd heard it somewhere before.

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