BF2142 in game ads and prebuy demo plans

Militant Thespian
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RichyRambo's picture
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Oh goody!

Quote:
The initial EA title to incorporate dynamic in-game advertising via IGA is Battlefield 2142(TM), developed by DICE in Stockholm, Sweden. Fans of the franchise will see new, realistic brand presence integrated into contextually relevant game environments across the platforms and across the geographies where they play. At least two additional EA titles will offer dynamic ad serving capabilities through the course of the agreement with IGA.

Linky

and there's this - early access to the demo for the people who have already bought it online:

Quote:
Battlefield 2142 coming to EA Downloader Battlefield 2142 will be available to pre-order on EA Downloader in September with a unique incentive - a 24-hour exclusive pass to play the demo before its public release. You could be one of the first to get into the demo of the most-anticipated game of 2006. Avoid the queues and don't wait for the mail - get it on Downloader and get it delivered direct to your desktop.

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The Red
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Propagandalf's picture

Heh, I noticed a few futuristic billboards in the titan BF2142 and thought about them doing this. Sucks, I hate in-game ads. Contextualy relevant will mean Ballz Energy Drink billboards in a war torn city. There's no city lights, except wait, those billboards seem to have some backlighting to them!

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Tazer Floyd's picture
Location: Rapture

Eugh. Horrible HORRIBLE idea. If 2142 is as buggy as BF2 then that might not be so bad, but with the addition of in-game advertising I might just have to skip it entirely.

edit: Especially if said advertising doesn't bring the price down any.

Indecisive
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Funkenpants's picture
Location: Generic suburb

In game ads don't bother me yet. If it gets to the point where you're about to shoot someone and a banner pops up in front of you with a message like, "Ready to Kill? Try Frito Brand Corn Chips- They're Deathtastic", then I'm quitting.

I didn't realize the full game would be available by downloader. Is that just workable for people with most fast connections?

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93_confirmed's picture
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[quote=Funkenpants]If it gets to the point where you're about to shoot someone and a banner pops up in front of you with a message like, "Ready to Kill? Try Frito Brand Corn Chips- They're Deathtastic", then I'm quitting. [quote]

LMFAO.

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Druidpeak's picture
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They'll put more effort into making the ads work then they will towards making a less buggy game.

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Claw Shrimp
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Quote:
contextually relevant game environments

Yeah, because I was just walking down the street the other day and noticed an advertisement for Doc Jones' Radium Syrum and Paul's Liverwort Oil.

NOTE: Not a doodle bug.

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Not Without Incident
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Quintin_Stone's picture
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The BF2 1.4 patch is held up because the ads are being displayed offset by 1 pixel in the wrong direction.

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Koning_Floris's picture
Location: The more nether of lands

YAY! More things to bug our customers. EA sure is on a whole new level then the rest of the world.

The worst is that we as consumers never get to see any of the good side of these ingame add. Yes, we might talk out lady into bying other diapers for the kid because there is a huge huggies billboard in a game. But we will never get any financial improverments.

(Free add MMO's excluded)

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Mayfield's picture
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This mod is dead to me. Its like they are following Sony's playbook with Planetside to a tee, and we know how much of a success that has been.

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Indecisive
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Funkenpants's picture
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GA and Massive's Video Game Network plan to tailor ads to fit naturally into the increasingly lifelike scenes depicted in computer graphics.

"In places like a basketball court, football stadium, or roadside in a racing game, advertising is not only nice to have but it is an essential component to create the fiction of being there," said Chip Lange, EA vice president of online commerce.

See, advertising is part of the gaming experience. To make it more like your real life, where you're bombarded with advertising 24 hours a day. Doesn't that make everyone feel all warm and fuzzy?

In other gaming news, EA executive Chris Lange was reported to have the world's largest set of balls. "They're huge," said one co-worker. "The guy will piss in your salad, and tell you its a terrific new salad dressing."

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He told me it was vinagrette.

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Indignant's picture
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Anyone who pre ordered must be really pissed off by this. I guess it's too much to ask that EA have the common decency to tell consumers before they purchase their products that they are going to be looking at ads. I haven't preorderd yet but was definetly going to just on the strength of the beta which by the way is pretty good. This news depresses me terribly. I know a bunch of the Thursday night BF2 players were going to buy this. Has the inclusion of in game ads changed your minds?

Oh and I love how EA says ads add realism to the games. Like we as gamers actually welcome them. What planet are they living on? I played one of there MMORPG a few years back. When I called to cancel my subscription their voice mail system was just down right insulting. They really don't think too much of their customers.

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SwampYankee's picture
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nope.

You're out of your element!
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Indignant's picture
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Maybe the in game ads will be on distructable billboards or something so we can blow them up.

"Now witness the awesome lethality of the Alan Parsons Project!"
-Dr. Evil

Avant-garde Grognard
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SwampYankee's picture
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Right. We're talkking about a game in which 120mm tank rounds cannot pierce sheet metal and wood fences.

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Mayfield's picture
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Indignant wrote:
Anyone who pre ordered must be really pissed off by this. I guess it's too much to ask that EA have the common decency to tell consumers before they purchase their products that they are going to be looking at ads.

Good point. Could this be considered fraud? If it is not on the box, and the customer has a reasonable expectation of not getting ads in a video game, shouldn't it be? I am no lawyer but it sounds like a case to me. EULA be damned.

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Irongut's picture

Maybe it will be like SWAT4 where you can change the ad server ip to that local lan address and therefore, the game would just be unable to dynamically display ads.

This is Not a Scary Clown
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Alien13z's picture
Location: Minneapolis

Mayfield wrote:
Indignant wrote:
Anyone who pre ordered must be really pissed off by this. I guess it's too much to ask that EA have the common decency to tell consumers before they purchase their products that they are going to be looking at ads.

Good point. Could this be considered fraud? If it is not on the box, and the customer has a reasonable expectation of not getting ads in a video game, shouldn't it be? I am no lawyer but it sounds like a case to me. EULA be damned.

Not your best case with EA. If they said "This game has no ads" and then it had ads, that's fraud. But with BF products, you have a whole bunch of legally actionable problems to choose from based on how defective the products are if you really want to sue them. Basically the problem is the damages are pretty low, i.e. the price of the game, so only a class action would potentially be viable. Be advised legal opinions on this issue vary widely.

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Pilum Princess
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trowan's picture
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Indignant wrote:
Has the inclusion of in game ads changed your minds?
I'm not happy about it, but it hasn't changed my mind on buying. Even with all of the bugs that each Battlefield version has had, I still have the most fun with this game than any other online. I think the only thing that would prevent me from purchasing it would be EA using StarForce as it's copy protection on the game.

I would not be bothered by ads if there was some type of opt in/opt out. For instance, if you play 'x' amount of hours with the ads selected as being displayed in-game, you get something in return (discount on future games, some type of credit to redeem stuff, etc.).

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pol's picture
Location: Charlottesville, VA

Im not complaining about anything till I see what the implementation is like....as far as a purchase goes, Im just going with the (GWJ) crowd at this point

I may be going to hell in a bucket, but at least I'm enjoyin' the ride

Avant-garde Grognard
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SwampYankee's picture
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Can anyone tell if the EBGames preorder is DVD or CD? GoGamer has the DVD plainly listed but you can't telll on EB's offer which type they are talking about and I made it as far as the shopping cart without being given a choice.

Cat Herder
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Hemidal's picture
Location: San Antonio, TX

Maybe the ads will generate enough revenue so they can afford to devote more resources to producing the patches we all know this will need.

Hahahahaha, sorry couldn't keep a straight face on that one.

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duckilama's picture
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I really don't understand why you guys are cranky about this. If you are rubbernecking so much that you can tell if an ingame ad is "real" or not, and you notice it enough to be "bothered", I don't think you're really paying attention to the game at hand. This is not Myst, it's a really fast-paced tactical shooter, right? Quit rubberneckin' and start shankin'!

As far as "early" access to the demo, you mean I get a it a whole day before anyone else? Meaning I may get about 3 hours of playtime in the day before everyone else? That's just too good to be true! /sarcasm

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duckilama wrote:
I really don't understand why you guys are cranky about this.

See it's like this. EA is made up of people who sexually gratify themselves by murdering children. Any time that the forces of EA win, such as by securing additional revenue from in-game advertising, that many more children will be killed to satisfy their sadistic urges. So please Duc, think of the children.

(Wonder how many more threads I need to kill to level up?)

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trowan wrote:
Indignant wrote:
Has the inclusion of in game ads changed your minds?
I'm not happy about it, but it hasn't changed my mind on buying. Even with all of the bugs that each Battlefield version has had, I still have the most fun with this game than any other online. I think the only thing that would prevent me from purchasing it would be EA using StarForce as it's copy protection on the game.

I would not be bothered by ads if there was some type of opt in/opt out. For instance, if you play 'x' amount of hours with the ads selected as being displayed in-game, you get something in return (discount on future games, some type of credit to redeem stuff, etc.).

Why would they do this? They certainly wouldn't do it for our benefit unless they had to - and enough people will buy the game to make sure they don't.

I think it'll get to the point where we're shown adverts at the start of games and perhaps during loading screens. The loading screen ones will be unavoidable, and companies will stop us from clicking through the ads at the start of games.

They're going to force us to sit through their sh*t. It happened to me on a DVD the other day - I couldn't fast-forward through a Mars advert.

If anything will make me turn to piracy, that sort of sh*t will.

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Koning_Floris's picture
Location: The more nether of lands

Maybe even block you online play when the game cannot connect to the ad-server. Now that would generously suck.

Crackers will have more to do, not only crack the anti-piracy measures, but also the ad-streaming implementation.

I don't watch, I interact!

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Alien13z's picture
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Last paragraph of the Gamespot preview:

Quote:
The version that we played exhibited a couple of bugs. At one point, parts of the Titan disappeared entirely from view, and some of the fonts in the interface could distort under certain circumstances. Still, we can expect these bugs to be fixed over the coming weeks, and the rest of the game seemed relatively stable and polished. Lag wasn't so much of an issue, but we were playing on a local area network, and lag isn't much of an issue on those, anyway. Hopefully DICE is making sure the rest of the multiplayer code is optimized at launch. Still, we couldn't escape the feeling that with the sci-fi feel of the combat, Battlefield 2142 is certainly coming into its own now.

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I pre-sold it today. I still feel dirty.

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Alien13z wrote:
Last paragraph of the Gamespot preview:

Quote:
Still, we can expect these bugs to be fixed over the coming weeks, and the rest of the game seemed relatively stable and polished. Lag wasn't so much of an issue, but we were playing on a local area network, and lag isn't much of an issue on those, anyway. Hopefully DICE is making sure the rest of the multiplayer code is optimized at launch. Still, we couldn't escape the feeling that with the sci-fi feel of the combat, Battlefield 2142 is certainly coming into its own now.

Why exactly do they believe these two things?

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Koning_Floris's picture
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Propagandalf wrote:
Contextualy relevant will mean Ballz Energy Drink billboards in a war torn city.

Wait a minute, this is a TeaBagging reference!

Because when you get an Hands-On you are not going to say you have no faith in the game, else this will be there last hands-on.

I don't watch, I interact!